Retail In-Store Experiential Direction / Peloton Interactive
Next Gen Retail 2025
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Next Gen Retail Re-Branding
We’re introducing a new equipment lineup that extends Peloton’s leadership in cardio, through strength cross-training and enhanced intelligence. The goal is to inform, engage and educate new and existing customers to support their path to demo our new equipment and purchase in-store.
Credits
Creative Director: Emperatriz Herrera
Design: Marty Routledge, Astrid Erickson